Brand kit
The essentials to keep everything consistent.
- Logo versions
- Palette and fonts
- One-page guide
- Social profile and cover
Colors, fonts, logo rules and ready-to-use templates, collected in a brand manual. So your website, your cards, your flyers and your Instagram all look like the same business, even when someone else designs them.
Most small businesses don’t have a brand problem, they have a consistency problem. The sign is one color, the flyers another, the Instagram a third, and the website came from a template. Customers feel it, even if they can’t say why.
A brand identity fixes that. We define your logo versions, your colors with exact codes, your fonts and the way they’re used, and we put it all in a manual anyone can follow: your printer, your nephew who makes the posts, or us.
We did exactly this for our own business: a 16-page brand manual and a full brand presentation with signage, stationery, merch and social media. It’s below.
The rules that make everything you publish feel like you.
Main logo, icon, horizontal and one-color versions, with clear space and minimum sizes.
Your colors with exact codes for screen and print, and how much of each to use.
A heading font and a text font that work together on the web and on paper.
How your brand talks: a few words and phrases that sound like you, in English and Spanish.
A clear PDF with every rule and example, ready to share with anyone.
Starter designs for Instagram posts, flyers and business cards that follow the rules.
Cipher’s brand manual and brand presentation, designed here from scratch.






From a simple kit to a full presentation.
The essentials to keep everything consistent.
A complete system with a full brand manual.
Your new identity, launched with a matching website.
Every project gets a written quote before work begins, so you know exactly what you’re paying for.
Four steps from first idea to a live site.
We learn your story, your customers and your competitors.
You get: A brand brief with direction and mood.We build the logo system, palette and type.
You get: A brand board to review.We test it on real pieces: cards, posts, sign, website.
You get: Mockups of your brand in use.We write the manual and export every file.
You get: Your brand manual and templates.Real reviews from our Google Business Profile.
“I truly value his patience, his availability and, above all, his dedication to making my website beautiful and true to the essence of my business.”
“Excellent service! Very attentive to detail, super patient and well priced.”
Most clients mix two or three of these.
Don’t see yours? Message us and we’ll answer fast.
The logo is one piece. A brand identity is the whole system: logo versions, colors, fonts, voice and the rules for using them, so everything you publish looks like the same business.
Yes. We can keep your logo (or refresh it slightly) and build the palette, fonts, manual and templates around it.
For anyone who makes something for your business: printers, sign makers, social media helpers, future designers. It saves time and keeps everything consistent.
Yes. We write your brand voice and taglines in both languages.
Yes. Once paid, every file, template and the manual are yours.
Based in Clifton, NJ. In person or fully online.
Tell us about your business. We’ll reply fast.
862 238 1531 contact@cipherwebdesign.com